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Diary of a Beauty Editor: What works, what doesn’t – from the woman who really knows

Sarah Jossel

'Our generation's trusted voice for all things beauty and skincare' Charlotte Tilbury

'I couldn't think of anyone more qualified to write this book' Trinny Woodall

'Sarah Jossel is THE beauty editor everyone trusts' Bobbi Brown

'Sarah Jossel is a beauty encyclopaedia . . . an industry icon and a true, trusted pro' Jamie Genevieve, founder of Vieve

Your backstage pass to the beauty secrets that actually work

If you've ever fallen down a 2am Google spiral - searching, 'How do I fix my skin?' - this book is for you. This is an unfiltered diary from a beauty editor who's tried every product, figured out what's worth the hype and made the mistakes so you don't have to.

Drawing on my LBB (Little Beauty Book) of world-class experts and A-list celebrities, in these pages I cut through the myths and the marketing fluff to tell you what's worth it - and where to save your money. I share my personal breakthroughs, including how I finally ended my bad-skin days, as well as my biggest beauty regrets. Put. The. Tweezers. Down.

Each chapter is packed with judgment-free advice, laugh-out-loud honesty and practical wisdom you can actually use. From cheat sheet glossaries to answering letters from tricky teens, new mums, menopause and beyond, I'm here to help you feel your absolute best in your own skin, at any age or stage of life.

Diary of a Beauty Editor is for anyone who has ever stared in the mirror and thought, 'Where do I even start?' Get ready to look at yourself, and your beauty routine, in a whole new light.

  • Classification : Fashion
  • Pub Date : MAY 14, 2026
  • Imprint : Piatkus
  • Page Extent : 304
  • Binding : HB
  • ISBN : 9780349431321
  • Price : INR 1,899
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Sarah Jossel

Sarah Jossel is one of the most influential and trusted voices in the beauty industry today. With over a decade of experience, her much-loved weekly column in The Sunday Times Style and her social media platforms are go-to destinations for honest opinions, expert product recommendations, and entertaining, educational insight into what's hot - and what's not.


Known for her relatable, no-nonsense approach, Sarah's recommendations carry weight with both consumers and brands. That trust is built on credibility, transparency and an instinctive ability to cut through hype with clarity and authenticity.


Alongside her presenting role on ITV's This Morning, Sarah hosts a highly coveted interview video series, where she speaks candidly with global icons including Céline Dion, Victoria Beckham, Emilia Clarke, Dina Asher-Smith and Drew Barrymore.


Sarah's career spans television, print, radio, expert panels, podcasting and social media, cementing her reputation as one of the most recognisable and respected figures in beauty today. Her debut book brings together her trademark authority and warmth, shaped by years spent on the front row of the beauty industry.

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